All about photo.com: photo contests, photography exhibitions, galleries, photographers, books, schools and venues.
$5,000 Cash Prizes + Exposure. Enter All About Photo Awards 2025 - The Mind's Eye!
$5,000 Cash Prizes + Exposure. Enter All About Photo Awards 2025 - The Mind's Eye!

Photo Book

Share
By Lara White
Publisher: Wiley
Publication date: 2013
Print length: 336 pages
There are already more than 150,000 professional photographers in the U.S., according to Department of Labor statistics, and thousands of serious amateurs are continually seeking to become established. Whether yours is a new or long-standing photography business, you have plenty of competition. Lara White has collected the best advice from her popular photography business website, Photomint.com, into this guide for your reference. She covers establishing your brand, defining policies, setting prices, creating a marketing plan, networking, and a great deal more.
Photography is a rapidly growing industry, placing both established and beginning photographers in tough competition for business.
Author Lara White runs a popular website teaching successful business strategies to photographers; this book collects and organizes valuable information to help newcomers get started and existing businesses grow.
Covers business fundamentals including establishing a brand, defining studio policies, setting pricing, creating a marketing plan, understanding your audience, networking, and effective social media marketing.
Provides proven tips for building a successful photography business
Our printed edition showcases the winners of AAP Magazine call of entries
All About Photo Magazine
Issue #43
Call for Entries
Win A Solo Exhibition in January
Get International Exposure and Connect with Industry Insiders

Selected Books

Advertisement
Win a Solo Exhibition in January
All About Photo Awards 2025
Photographer of the Week

Latest Interviews

Exclusive Interview with Grace Weston
Grace Weston’s staged photography transforms miniature vignettes into powerful narratives that explore psychological themes with a playful yet profound touch. Her meticulously crafted scenes invite viewers to delve into stories of power, identity, and human complexity. Weston’s innovative work has earned international recognition, including winning the November 2023 Solo Exhibition. We asked her a few questions about her life and work.
Exclusive Interview with Tebani Slade
Tebani Slade is a fine art, street, and documentary photographer whose work bridges continents, blending the raw authenticity of her Australian roots with the vibrant energy of her second home in Barcelona. Known for her thoughtful approach to storytelling, Tebani immerses herself in unfamiliar settings, capturing unscripted moments that reveal profound truths about the world around her.
Exclusive Interview with Mital Patel
Mital Patel is an internationally recognized nature and wildlife photographer who focuses on capturing beauty in all its forms—whether natural or manmade. From architecture and landscapes to the creatures of the wild, Patel has a distinct passion for capturing the most remarkable elements of life through his visual representation of movement, emotion and mood. From behind the lens, he strives to bring viewers his very unique view of nature, telling a story without words and conveying a feeling in the abstract. He challenges his audience to let their imaginations run free, taking the journey with him on his travels and opening their minds beyond the confines of static photography. In each of his pieces, Patel hopes to offer his audience a way to view the world around them a bit differently – to appreciate the beauty of moments and places that are often overlooked. An intrepid traveler and lover of adventure, Patel’s passion for creative and imaginative photography is a great asset to his exploration of the world, which spans six out of the seven continents. His work is admired worldwide for its unique and artistic perspective.
Exclusive Interview with Steff Gruber
Steff Gruber, is a renowned Swiss photographer and filmmaker whose career spans decades of impactful storytelling. Having started as a press photographer for Keystone Press, Gruber was one of the pioneers of the docudrama genre, making his mark with the internationally acclaimed documentary LOCATION AFRICA. This film, which followed the intense dynamic between Werner Herzog and Klaus Kinski during the making of COBRA VERDE, earned him international recognition and set the tone for his distinct filmmaking style. Gruber's passion for human interest stories has taken him to various countries, where he has documented diverse subjects through his compelling photo stories, often returning multiple times to deepen his understanding of the people and places he captures. His work is celebrated for its striking visual language and his bold approach to narrative, which continues to push boundaries in both photography and film. We asked him a few questions about his life and work.
Exclusive Interview with Eric Kunsman
Eric Kunsman is a renowned photographer and educator whose work explores the intersection of history, culture, and social commentary. Known for his thought-provoking series and meticulous attention to detail, Kunsman captures powerful narratives that challenge conventional perspectives. In this interview, we delve into his creative process, inspirations, and the stories behind his most compelling projects
Exclusive Interview with Laurie Victor Kay
Laurie Victor Kay is a versatile, multi-disciplinary artist whose practice seamlessly merges photography, painting, installation, and digital media. Her work explores themes of constructed imagination, idealization, and the surreal, creating thought-provoking visual narratives that challenge traditional boundaries between mediums. We asked her a few questions about her background and work.
Exclusive Interview with Nanda Hagenaars
Nanda Hagenaars approaches photography with a poetic and emotionally rich sensibility, creating images that reflect her intuitive connection to the world. Fascinated by the relationship between time and timelessness, she often works in black and white, a medium that aligns with her creative vision. We discovered her beautiful work through her submission to AAP Magazine Portrait, and we were captivated by her series Perspective. We asked her a few questions about her life and work.
Exclusive Interview with Lisa McCord
Lisa McCord is a fine art and documentary photographer whose work deeply reflects her roots in the Arkansas Delta. Known for her evocative explorations of storytelling, memory, and time, McCord draws inspiration from her family’s cotton farm in her series Rotan Switch, which won a solo exhibition and has now been published as a book by Kehrer Verlag. We asked her a few questions about her life and wor
Exclusive Interview with Laurent Baheux
French photographer Laurent Baheux, follows the tradition of humanist photographers by capturing black-and-white images of nature and wildlife. His subjects are not confined to cages or enclosures; they are free individuals, captured in the moment, displaying the full strength of their freedom, the beauty of their personalities, and the tenderness of their communal lives. Celebrated for their aesthetic power and authenticity, Laurent's black-and-white photographs have been featured in books, publications, exhibitions, and conferences, and are displayed in galleries both in France and internationally.
Call for Entries
Win A Solo Exhibition in January
Get International Exposure and Connect with Industry Insiders