Sasha Maslov was born in Ukraine in 1984. Inspired and taught by his father, photographer Guennadi Maslov, and later his teacher and mentor, Oleg Shishkov, he developed into an aspiring young photographer. Later Sasha became known for his social documentary projects around Eastern Europe, especially in his native country. He started pursuing career as a portrait photographer in New York city, where he moved at the age of 24 in 2008. Since then he has been working for leading publications around the Globe and pursuing work on his personal projects.
I believe in the efficacy of photography as a visual art medium. We are living in age where visual stimuli in a variety of mediums populate the waking moments of our lives. Our memories are inhabited by fragments of life – experiences from around the globe, products, familiar faces – all intricately tied together in a complex web of associations. This visual overload has polluted our minds, made our tastes less discerning, and ultimately devalued the standards that qualify impactful and meaningful photography. Instead of reveling in a complex photo that enjoys intense visual engagement and reflection, viewers now expect to devour and digest imagery in one gulp. While I do believe that evolving for adaptation is vital, however, it is also important to me that every image I take embodies a sense of purpose and meaning, provokes thought and sparks dialogue.