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Sid Avery
Sid Avery

Sid Avery

Country: United States
Birth: 1918 | Death: 2002

Sid Avery (October 12, 1918 – July 1, 2002) was an American photographer and director who was best known for capturing the private moments of legendary Hollywood celebrities like Elizabeth Taylor, Rock Hudson, James Dean, Marlon Brando, Humphrey Bogart and Audrey Hepburn as showcased in his book Hollywood at Home.

Avery was born in Akron, Ohio on October 12, 1918. He was only nine months old when they decided to move out to Los Angeles, California, which is where he grew up. Sid Avery received his high school education at the institution of Roosevelt High School. He discovered his love and talent of photography when he was young due to the fact that he was able to work with his uncle, Max Tatch, who was a landscape and architectural photographer. His uncle was able to teach him the skills required to use cameras, film, and darkrooms. After he graduated from high school, Sid Avery worked in a camera store on Sunset Boulevard, Hollywood where he further gained love and inspiration for photography. While working in the shop, he had opportunities to meet many famous photographers. This also encouraged him to take more photography classes. He also gained the experience of being a darkroom assistant.

He served in the Army in World War II. When he returned from the war, he began his work of photographing celebrities. Sid Avery eventually became one of the top advertising photographers in Los Angeles. He was also a director of television commercials. Sid Avery was married to Diana Avery. Together they had three children named Sandra Guttman, Marc Avery, and Ron Avery. Sid Avery also had three grandchildren.

He founded the Hollywood Photographer's Archive (HPA) and which is known today as mptvimages.com in an effort to preserve the work of the early Hollywood photographers. Sid Avery's work was commonly featured in publications such as Life, Look, Colliers and The Saturday Evening Post. There is a collection of his work, Hollywood at Home: A Family Album 1950-1965, that was published by Crown in the year of 1990. He is most famous for his work of photography that captured the home life of famous celebrities at the time. He captured the celebrities in their own element aside from the glamour of fame. Sid Avery died at the age of 83 on July 1, 2002, in Los Angeles, California.

Source: Wikipedia


One of six children, Sid Avery was born in 1918 in Ohio and moved to Los Angeles at a young age. Avery repaired a broken brownie box camera that he had found, and with the tutelage of his architectural photographer uncle he began to learn the basics of the photographic profession. By the time he entered Roosevelt High School, Avery’s talent in photography won him numerous prizes and after graduation he landed a job at Morgan’s Camera store on Sunset Boulevard.

Avery was pursuing various odd photography jobs when World War II intervened. He was drafted into the Army, assigned to the Signal Corps, and selected to receive six months of training at Life magazine in New York before being sent overseas. Avery was stationed in London and was placed in charge of the Army Pictorial Service Laboratory, where all the stills and combat footage that came out of the European Theater of Operations passed through his hands. This included the detailed, highly classified photomontages of the French coast which were produced for the Normandy invasion. In order to handle this special material, Avery was granted an immediate commission by General Eisenhower himself.

Photojournalism publications proliferated during the post-war years, and interest in film stars and their private lives grew to an all time high. During the 1950’s and early 1960’s, Avery photographed screen legends such as Humphrey Bogart, Lauren Bacall, Clark Gable, James Dean, Marlon Brando, James Stewart, and Alfred Hitchcock. His photographic essays appeared in the pages of The Saturday Evening Post, Look, Photoplay, Collier’s, Reader’s Digest, and many others.

Avery’s characteristically low key, unobtrusive manner struck a sympathetic chord with reclusive and difficult personalities like Humphrey Bogart, who generally refused to be photographed. Bogart would eventually allow himself to be photographed by Avery with his pregnant wife Lauren Bacall and his son Stephen at their home.

Sid Avery photographs have been exhibited and have been included in the permanent collections of the Museum of Modern Art in New York and San Francisco, the International Center of Photography in New York, the Smithsonian Institute in Washington, D.C., and the Los Angeles County Museum of Art in California.

Source: Wikipedia


 

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More Great Photographers To Discover

Joel Bernstein
United States
1952
Joel Bernstein is a photographer, guitarist, and record producer based in Oakland, California. His photographs have appeared as the album covers to, among others, After the Gold Rush, 4 Way Street, Rita Coolidge, Wind on the Water, Running on Empty, CSN, Bob Dylan at Budokan, Rust Never Sleeps, Shadows and Light, and Hard Promises. His photographs have been published in Time, The New York Times, and Rolling Stone, among other publications, and there have been retrospective exhibits of his work in New York City, San Francisco, Los Angeles, and London. As a guitarist, he is most noted for support work to his friends David Crosby and Graham Nash, both individually and on their Crosby & Nash records. He has acted as co-producer and archivist with Nash for Crosby, Stills, Nash & Young, and is responsible with Nash for the compilation and production of the box sets Voyage for Crosby, Reflections for Nash, Carry On for Stephen Stills, and CSNY 1974 for the band's tour of that year.Source: Wikipedia Joel Bernstein is an acclaimed rock photos photographer whose work, spanning four decades, chronicles the inner lives and public moments of some of the most important singer-songwriters, performers and musicians of our time. They include Joni Mitchell, Neil Young, Bob Dylan, Bruce Springsteen, David Crosby, Stephen Stills, Graham Nash, Prince, Jackson Browne, Laura Nyro, Tom Petty and many others. Bernstein also became a close friend and musical collaborator with many of his other subjects, playing and singing on their albums and concert tours. But his most important work remains his up-close-and-personal photographs of these singular artists. His preferred method has been to spend as much time as possible with his subjects until the right instant–the perfect moment of intimacy–reveals itself. Bernstein’s many album covers are commonly listed among the most influential in rock's visual history. His first, at age 18, was Neil Young's After the Gold Rush, often cited in Best Album Covers Of All Time lists. His work was featured in the album cover for Joni Mitchell's Hejira, nominated for a Grammy Award for Best Album Cover. Bernstein’s work was also the inspiration for the look of Cameron Crowe's well-received rock film Almost Famous, in which many scenes were precise re-creations of Bernstein's photographs. In 2018, Bernstein received a Distinguished Lifetime Achievement Award by the International Photography Hall of Fame.Source: Morrison Hotel Gallery Bernstein's work is well known within the world of music, and is included in the permanent collection of the Rock & Roll Hall of Fame and Museum. His work was a key inspiration for the look of Cameron Crowe's well-received rock film Almost Famous, in which many scenes were precise re-creations of Bernstein's photographs. His many album covers are commonly listed among the most influential in rock's visual history. He has been published in a wide spectrum of books on music, musicians, and the music business, as well as in Time, The New York Times and Rolling Stone. He was profiled in MOJO, the esteemed British music publication, which extensively featured his photos of Neil Young. Bernstein maintains that his unique perspective on these artists is the result of spending so much time with them that he was there to observe and capture those unique “perfect moments of intimacy” when they revealed themselves, not by some preconceived set-up. He is currently based in Oakland, California.Source: San Francisco Art Exchange
Maja Strgar Kurecic
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