Web design is a challenging process which forces you to be highly creative while respecting the state of the art website creation principles. But it's often not so easy to bring together the best of both worlds and craft a website
that is user-friendly and visually appealing at the same time.
As a matter of fact, lots of professionals make serious blunders along the way and jeopardize user experience in general. You should certainly try to avoid such errors and try to create a flawless product. Our goal is to give you a hand by discussing the top 10 web design mistakes and explaining how to avoid them. Let's take a look!
1. Not Stating the Purpose of Your Website Instantly
We open the list with one of the most terrifying mistakes a web designer can make. Namely, lots of sites don't emphasize their basic purpose on a landing page. This is a big blunder because you need to allow visitors to identify the nature of your business instantly.
For instance, essay-writing service uk
is an essay writing services and users who visit their website can immediately see that it's the right place to velvetjobs
. No need for scrolling down or browsing the website anymore - all you need to know is available at a glance.
2. Using Small Fonts and CTAs
A user-friendly website is always easy to read. Therefore, it would be a huge mistake to use small fonts or typography which takes time for interpretation. You can prevent it by magnifying letters and using standard fonts like sans serif.
The same goes for calls to action (CTA). Your goal is to inspire visitors to take action after reading your content, but you can't do that if your CTAs fail to stand out. This webpage element has to be large enough and highly visible, so feel free to use a bright color such as red or yellow to distinguish it from the rest of the content.
3. Add Auto-Play Videos
Auto-play videos may have seemed like a credible web design solution a decade ago, but now is just about the perfect time to stop this annoying habit. Users who visit your site do it with a very specific idea on their mind, so don't bombard them with clips that have nothing to do with the targeted post. Instead, let them enjoy the content they want and save videos for a special page or a YouTube channel.
4. Image Carousels
A little bit like auto-play videos, image carousels have become disturbing and obsolete a long time ago. After all, why would you force website visitors to click over and again only to see a random photo? It's a feature that really annoys most people and jeopardizes user experience in general. You should forget about carousels and focus on static elements that don't require any additional effort from your visitors.
5. Creating Text Bundles
You are running a business and you probably have a lot to tell about it, but does it give you the right to burden website visitors with huge text bundles? The answer is very simple: No, it doesn't.
Numerous studies show that people who hear information are likely to remember only 10% of it three days later, but they remember 65% of the information when a relevant image
is paired with it. In such circumstances, a website should mix textual and visual components so as to form a meaningful and informative content unit.
6. Avoiding Whitespace
This mistake goes hand in hand with the previous one. A surprisingly large percentage of web designers think a website should contain tons of elements, so they end up completely neglecting good old whitespace. This is, of course, a major issue because whitespace has a very specific function.
Contrary to popular belief, it is not only empty space but rather a meaningful piece of the website that separates different features on your pages. Take a look at this topresume
and you'll notice how every paragraph and subheading is clearly divided - that's just whitespace doing what it is supposed to do.
7. Mixing Wrong Colors
A careful web designer can frequently notice websites with poor color schemes. Such sites don't have a proper color contrast and so their posts turn out to be very difficult to read.
Jake Gardner, a web designer at essay shark and essaymama review, explains that you can prevent this mistake by using the right colors and making a nice contrast between the text and the background: And if you don't want to think about all that much, use the standard combination of black letters on a white surface - it works well in almost all situations.
8. Make It Difficult for Navigation
Another web design blunder is to structure a site in a way that makes it difficult for users to find the content they need. This is relatively easy to solve since all you have to do is to simplify website architecture and reduce the number of categories.
Your website probably doesn't require more than a few sections, with each one containing no more than two or three additional subcategories. Such a structure allows visitors to find all they need in only a click or two.
9. A Website Isn't Mobile-Friendly
We live in the digital world where the global number of mobile phone users is expected to pass the five billion
mark by 2019. What does it mean to you as a web designer? Well, it clearly shows that you have to create a mobile-friendly site.
The goal is to think mobile first and craft a website that suits all types of devices (smartphones, tablets, laptops, and desktop computers) and screen dimensions. This is also where larger fonts and bigger CTAs will help you to ensure smooth and simple user experience.
10. Not Adding Contact Information
A lot of users will visit a website just to find a company's contact information. Therefore, not adding it to your final product would be a major blunder. You have to keep a website fresh and make the contact information highly visible, including your email, phone numbers, and physical address.
Website creation may seem like a routine job in 2019, but only if you don't know much about it. The simple truth is that web designers make critical mistakes very often, so you better learn on their mistakes.
In this article, we analyzed the top 10 web design mistakes and explained how to avoid them. Have you ever made any of these blunders before? Tell us about your experiences as we would love to hear your opinion about this exciting topic.
Sharon is marketing specialist and blogger from Manchester, UK. When she has a minute, she loves to share a few of her thoughts about marketing, writing and blogging with you. Currently, she is working as a marketer at uk-dissertation.com and boom essays review . You could follow Sharon on Facebook